Vital Farms CEO says egg shortages will ease later this year, no plans to raise prices

Key Points

  • Vital Farms expects improvement in egg supply later in the year despite current shortages due to bird flu.
  • The company reported a significant revenue increase in Q4 2024 and anticipates further growth in 2025.
  • Vital Farms has no plans to raise egg prices, focusing on long-term brand building rather than short-term gains.

Summary

The article discusses the impact of the bird flu epidemic on the U.S. egg market, leading to shortages and price hikes. Vital Farms, a premium egg producer, has seen its stock rise by 7.53% following a strong Q4 performance where revenue increased by 22.2% to $166 million. Despite the current supply constraints due to bird flu, CEO Russell Diez-Canseco remains optimistic about future improvements, citing investments in supply chain enhancements. The company does not plan to increase egg prices, focusing instead on long-term brand growth. Meanwhile, other egg producers like Cal-Maine Foods have also benefited from the high egg prices. The Trump administration has introduced a strategy to combat avian flu, which could help stabilize egg production. National grocers have imposed purchase limits, and some restaurants have added surcharges to egg-inclusive meals due to the ongoing shortages.

yahoo
March 1, 2025
Stocks
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