'Haves and have-nots': The stock market thinks more consumers are reaching a breaking point

Key Points

  • Consumer Discretionary Sector Struggles: The Consumer Discretionary sector (XLY) is underperforming, up only 0.3% year-to-date, making it the second-worst sector in the S&P 500, ahead of only Health Care.**
  • Economic Disparities Impact Spending: High interest rates, economic uncertainty, and a K-shaped economy are affecting consumer spending, particularly among lower-income households, as noted by experts like Liz Ann Sonders.**
  • Earnings Reflect Consumer Weakness: Recent earnings from companies like Chipotle (CMG), Hilton (HLT), and Hasbro (HAS) show declining sales and consumer price sensitivity, reinforcing a challenging environment for consumer-facing firms.**
  • Wealthier Consumers Resilient: Companies targeting higher-income consumers, such as JPMorgan (JPM) and American Express (AXP), report sustained spending strength, contrasting with struggles in lower-income segments.**
  • Potential for Recovery: Despite ongoing pressures, some beaten-down Consumer Discretionary stocks like Tesla (TSLA) show signs of short-term momentum, as per Bespoke Investment Group analysis.**

Summary

Consumer stocks are losing favor among US investors as the Consumer Discretionary sector (XLY) lags significantly behind the S&P 500, with only a 0.3% year-to-date gain, making it the second-worst performer. High interest rates, economic uncertainty, and shifting spending patterns are weighing on the sector, which includes major names like Nike (NKE), Target (TGT), Tesla (TSLA), and Amazon (AMZN). Experts highlight a K-shaped economy, with lower-income consumers cutting back, as seen in weaker earnings from Chipotle (CMG), Hilton (HLT), and Hasbro (HAS), while higher-income spending remains robust, per reports from JPMorgan (JPM) and American Express (AXP). Airlines like American Airlines (AAL) also note softer domestic travel demand. Despite significant outflows from the sector, some stocks show potential for short-term recovery, with Bespoke Investment Group identifying momentum in names like Tesla (TSLA). However, the consumer outlook remains fragile, with Oxford Economics suggesting more challenges before improvement in 2026. This disparity underscores a bifurcated consumer landscape where companies targeting price-sensitive shoppers face a hyper-promotional environment to drive demand.

yahoo
July 27, 2025
Stocks
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