Roomba maker iRobot files for bankruptcy, pursues manufacturer buyout

Key Points

  • iRobot, maker of Roomba, filed for Chapter 11 bankruptcy protection in Delaware, citing intense competition and new U.S. tariffs as major financial burdens.
  • Picea Robotics, iRobot's primary manufacturer, will acquire 100% equity, canceling $190 million in debt and an additional $74 million owed under their manufacturing agreement.
  • The company faced a 46% tariff on imports from Vietnam, increasing costs by $23 million in 2025, alongside competition from lower-priced Chinese rivals like Ecovacs Robotics.
  • iRobot's stock plummeted 72.14% in early trading, with its market value dropping from $3.56 billion in 2021 to approximately $140 million currently.
  • The bankruptcy is not expected to disrupt app functionality, customer programs, or supply chain relationships, with other creditors and suppliers to be paid in full.

Summary

iRobot, the creator of the Roomba vacuum cleaner, filed for Chapter 11 bankruptcy protection in Delaware on Sunday, announcing plans to go private under acquisition by Picea Robotics, its primary manufacturer. Struggling with $190 million in debt from a 2023 loan and an additional $74 million owed to Picea, iRobot has faced severe financial strain due to competition from lower-priced Chinese rivals like Ecovacs Robotics and a 46% U.S. tariff on imports from Vietnam, raising costs by $23 million in 2025. Despite generating $682 million in revenue in 2024 and holding significant market shares in the U.S. (42%) and Japan (65%), the company’s profits have eroded, necessitating price cuts and tech investments. Picea will take full equity, canceling the debts, while other creditors will be paid in full. The bankruptcy is not expected to impact app functionality, customer programs, or supply chains. iRobot’s stock fell 72.14% in early trading, with its valuation dropping from $3.56 billion in 2021 to $140 million. Founded in 1990 by MIT roboticists, iRobot shifted from defense to consumer robotics with the Roomba’s debut in 2002. A failed $1.4 billion buyout by Amazon in 2023, stalled by European competition concerns, further complicated its financial woes.

yahoo
December 15, 2025
Stocks
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